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Μια μεγάλη αλλαγή στο λογότυπο μπορεί να δώσει νέα πνοή σε ένα παλιό εμπορικό σήμα.

Και φέτος αρκετές μεγάλες εταιρείες άλλαξαν τα λογότυπά τους.

Το Business Insider συνέταξε μια λίστα με τα αγαπημένα τους νέα logo.

Ρίξτε μια ματιά παρακάτω

6. Emerald Nuts worked with the agency Girvin to replace its previously old-fashioned logo with a sleek, modern update.

4. Google Ventures, Google's venture-capital arm, reinvented itself as "GV" this year and redesigned its logo in-house to accompany the change. It takes the "G" from Google's new logo and slashes into it with a half visible "V," adding some character.

3. Agencies Bloom and Anomaly refreshed Johnnie Walker's logo with a more detailed character and contemporary luxury-label lettering meant to appeal to a young, sophisticated audience.

2. Viacom's Spike network worked with the Bluemarlin agency to create a more mature logo that may help it attract a broader audience beyond its core male demographic.

1. After 17 years of using basically the same logo, Google's in-house redesign launched in September. The tech giant's distinctive and uniform new look is great in its applications across all Google products. It's fresh while remaining true to the brand.